Biopharma and Population Products Director

JOB SUMMARY

The Director, Biopharma and Population Products owns the definition, launch and growth of offerings sold to biopharmaceutical sponsors and population health buyers rather than to the treating clinician. Scope includes data insights for biopharma, newborn screening, and population genomics programs that drive broader adoption of whole genome sequencing.

The role builds programs and partnerships with health systems, academic medical centers, concierge networks, state programs and drug developers, and is responsible for what is offered, what is reported, how it is priced and how it is delivered.

Success is measured by programs launched, sponsor and health system commitments secured, and inbound demand converted into defined, repeatable offerings.

This role may evolve as organizational needs change.

KEY RESPONSIBILITIES

• Define and own the product strategy and roadmap for biopharma and population genomics offerings, prioritizing against evidenced demand, deliverability and commercial return.
• Develop offerings for biopharmaceutical sponsors, including sponsored testing, patient identification for clinical trials, and testing that supports trial conduct and monitoring.
• Define population screening offerings for health systems, academic medical centers and state programs, including the reportable content appropriate to each population.
• Own product definition end to end: clinical positioning, reportable gene content, pricing, delivery workflow and turnaround commitments.
• Conduct market and customer discovery with sponsors, health systems and patient organizations, and translate findings into product decisions and requirements.
• Partner with Business Development on commercial execution, Medical Affairs on clinical and scientific positioning, and Laboratory Operations on deliverability and capacity.
• Work with Genomic Technology, Legal and Compliance to ensure offerings are technically and contractually deliverable, including data us