Executive Vice President, Business Development & Strategy

Executive Vice President, Business Development & Strategy

(Exempt)

Company Overview

Ethos Pet Brands is the parent company of Natural Balance and Canidae pet brands. By joining forces under Ethos Pet Brands, these premium pet food brands strengthen their commitment to delivering the highest quality nutrition. We believe in the power of strong brands to connect with pet parents and create meaningful experiences.

Position Summary

Business Development is a critical growth engine for Ethos Pet Brands. The Executive Vice President, Business Development & Strategy will lead commercial growth across existing and emerging retail channels, with responsibility for new business, strategic accounts, distribution expansion, and broker partnerships.

This highly visible leadership role is focused on accelerating profitable growth, strengthening customer relationships, and expanding the company’s retail footprint.

The EVP, Business Development & Strategy will develop and execute the commercial strategy to deliver revenue, profitability, distribution, and market share growth. This leader will secure new business, lead strategic account relationships and negotiations, and oversee the broker and distributor network.

This role will report to the Chief Executive Officer, and work across Marketing, Finance, Supply Chain, Demand Planning, E-Commerce, and Customer Service to ensure strong execution and sustainable growth. The ideal candidate is a strategic, entrepreneurial commercial leader with deep retailer relationships, financial acumen, and experience building high-performing teams and external partnerships.

Key Responsibilities

Sales Strategy & Commercial Leadership

• Develop and execute the national sales and business development strategy, including a three-year growth plan and annual operating plans.
• Establish sales objectives, KPIs, forecasts, and performance metrics across direct and broker-managed accounts.
• Use market, c