Creative Director

Overview

The Creative Director owns the execution, quality, and delivery of EIM's visual creative work across design, copywriting, and video/photo production, leading the graphic design, video/photo production, and copywriting teams. The role translates brand vision and creative direction into consistent, high-quality outputs across campaigns, programs, and brand initiatives, and owns day-to-day creative operations. As both a people manager and an execution leader, the Creative Director ensures creative teams are supported, work is delivered on time, and visual standards are upheld.

Responsibilities: * Execute and uphold visual standards across all design and video/photo outputs, ensuring creative work aligns with brand guidelines, campaign goals, and creative direction; review and provide feedback on design and production deliverables to maintain high standards of craft, clarity, and consistency. * Lead, mentor, and develop the graphic design, video/photo production, and copywriting teams — providing clear direction, feedback, and coaching to grow skills, fostering collaboration, accountability, and a positive creative culture, and supporting onboarding and ramp-up of new team members. * Own creative intake, prioritization, and production timelines; manage day-to-day workflow across design and video/photo projects, balancing capacity, deadlines, and quality across multiple initiatives; and partner with marketing teams to improve creative processes and efficiency. * Partner with Product Marketing, Channel Marketing, and Marketing Communications on execution needs; support campaign launches, events, and program initiatives with creative delivery; and collaborate with writers and content partners to ensure visual alignment with messaging. * Identify opportunities to improve creative workflows and tooling. * Support documentation of creative standards and production best practices. * Stay current on design and production trends relevant to the business.