Varonis Systems
Senior Director of Customer Marketing
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Job Description
Senior Director of Customer Marketing
Location: New York, Miami, or Remote
The Opportunity
Varonis is one of the most respected names in AI and data security, trusted by thousands of organizations worldwide to safely connect agents to their data.
We are hiring a Senior Director of Customer Marketing to lead the programs that turn Varonis customers into our most valuable growth engine. Reporting to the CMO, this leader will manage a team that owns regional customer events, advocacy and reference programs, and the executive experiences portfolio (EBC, CISO Summit, and CAB).
This is a customer-facing role: expect regular time onsite with customers and executives, real relationship-building, and the composure to adapt on the fly in high-stakes moments.
What You'll Do
Customer Events
- Own the strategy, calendar, and execution of Varonis regional customer events so every event drives expansion, retention, and advocacy at the same time.
- Design event formats that give customers real reasons to show up: peer content, hands-on workshops, and access to the people who build the product.
- Turn every event into content, social, and PR that reaches an audience many times larger than the room itself.
Advocacy & References
- Own the reference program end to end, so sales always knows which customer to call for which use case, and customers say yes because the program creates real value for them.
- Turn customer wins into case studies, videos, and quotes that PMM, sales, and demand gen reach for.
Executive Experiences
- Own the Executive Briefing Center program: who we host, why, and the deal acceleration we measure it against.
- Run the CISO Summit as the highest-signal room in the category. If a CISO chooses to spend time with us, they should leave with something they cannot get anywhere else.
- Manage the Customer Advisory Board as a working group that shapes the roadmap, not a rubber stamp for it.
**Team Leadership & C
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