SUREPOINT LOGISTICS LLC

Head of Growth / B2B SaaS GTM Lead

US$24,000-$27,600Posted today

Job Description

Surepoint is looking for a hands-on Head of Growth / B2B SaaS GTM Lead to help us build a repeatable customer acquisition engine.

Our platform is built. Our service model and pricing are in place. Now we need to figure out how to consistently get the right customers into the pipeline and convert them.

This is not a strategy-only role. We are not looking for someone to give us a marketing plan, create presentations, manage an agency, or focus mainly on impressions and social media activity.

We need someone who can look at what we’ve built, identify what is and isn’t working, refine our go-to-market approach, and then personally help execute it.

You’ll work directly with the founder to

  • Define and validate our ideal customer profile (ICP)
  • Review and refine our positioning, messaging, and offer
  • Identify the right target accounts and decision-makers
  • Build and manage targeted prospect lists
  • Set up and improve our CRM and sales funnel
  • Build and run outbound campaigns across relevant channels
  • Test messaging, offers, audiences, and acquisition channels
  • Support sales conversations and follow-up with opportunities
  • Track leads and opportunities through the pipeline
  • Analyze response, conversion, and sales data
  • Identify where prospects are dropping off and make adjustments
  • Continuously improve the GTM strategy based on actual market feedback
  • Document what works so we can begin building a repeatable customer acquisition process

We’re looking for someone who has

  • Hands-on B2B SaaS go-to-market and growth experience
  • Experience working with early-stage companies that have a product but limited or inconsistent traction
  • Experience building a pipeline from the ground up
  • Strong outbound customer acquisition experience
  • Experience with ICP development, positioning, messaging, prospecting, CRM, and sales funnels
  • The ability to work strategically and execute the work yourself
  • A strong understanding of conversion metrics and how to use data to improve GTM decisions
  • Experience testing different channels, messaging, and offers rather than relying on one fixed marketing plan

Experience in logistics, supply chain, ecommerce, operations technology, or vertical SaaS is a strong plus.

This role is probably not for you if your work is primarily focused on

  • Creating high-level marketing strategies for other people to execute
  • Managing agencies or large marketing teams
  • Brand awareness and social media engagement
  • Producing strategy decks and presentations
  • Measuring success mainly through impressions, followers, traffic, or content output

We need an operator who is comfortable getting into the details and doing the work.

How to Apply

Please send your resume, LinkedIn profile and a cover letter about your relevant experience.

Pay: $2,000.00 - $2,300.00 per month

Work Location: Remote

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