Head of Content

Overview

------------

Compound Planning is a high-growth digital family office with over $5B in AUM added since 2022. We serve entrepreneurs, professionals, and retirees through a powerful combination of personalized financial advisory and a proprietary technology platform. Our cross-functional team of advisors, tax experts, engineers, and operators is building the financial institution of the future, one grounded in rigor, client trust, and operational excellence.

Content is Compound's primary driver of organic growth — roughly 10K monthly visitors, 100 signups, and dozens of advisory intro meetings a month flow through it today, and it's now the backbone for every new channel we're testing, from digital ads to advisor recruiting. As Marking Content Lead, you will own and scale that engine end to end: strategy, production, agencies, and distribution — giving the Head of Marketing leverage to focus on growth experiments, new channels, and the initiatives that move Compound toward profitability.

This is not a junior writing role. You'll inherit a working system — The Manual, Compound Interests, Compound Conversations, public relations, social, and product marketing — and you're expected to run it with minimal oversight, write the highest-leverage pieces yourself, and push our agencies and partners already in place. You have final editorial say on what ships.

What You'll Do

------------------

Own the Content Engine

• Take full editorial and operational ownership of The Manual, Compound Interests, Compound Conversations, public relations, brand/exec social, and product marketing
• Set and drive content strategy — topics, themes, timing — in partnership with the Head of Marketing, who remains involved at the strategic level
• Manage the compliance submission and approval workflow, and own publishing to the CMS and newsletter platform
• Identify advisor subject-matter experts and turn their expertise into published content across formats

*