VP of Finance - New York

VP of Finance Job Description

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Job Logistics Summary

Position: VP of Finance

Location:New York or Bentonville, AR

Employment Type: Full-time Employee, Remote

### Who We Are

SellCord is a leading agency specializing in launching and scaling brands exclusively on Walmart Marketplace. As Walmart-approved partners, we help businesses grow by optimizing their presence on the platform and driving sustainable success.

### About the Role:

We are seeking a strategic and hands-on VP of Finance to lead and elevate the financial function at SellCord. Reporting directly to the CEO, this role is responsible for driving financial strategy, establishing scalable processes, and providing the operational support our growing business needs. You will oversee a team that includes the Controller, bookkeepers, accounts receivable, and accounts payable bringing clarity, accountability, and structure to our entire finance function.

This is a high-ownership role for a builder who thrives in dynamic environments. We are looking for a leader who will take full ownership, implement processes from the ground up, and ensure nothing falls through the cracks.

### Responsibilities:

• Lead the development of annual budgets, rolling forecasts and integrated financial models covering revenue, profitability, cash flow and balance-sheet requirements.
• Prepare lender-ready financial reporting, management presentations, projections and data-room materials for debt and potential equity financing.
• Partner with the CEO and Chief Strategy Officer on capital strategy, including bank facilities, revolving credit, term debt, private credit and acquisition financing.
• Develop and maintain relationships with banks, lenders and financing partners, and oversee covenant compliance and lender reporting after financing closes.
• Analyze profitability by client, service line, geography and channel to guide pricing, resource allocation